As a researcher, I provide services to four different groups with four different needs:
- Companies that value experience, precision, accountability, skill with remote technology, and storytelling skills.
- Businesses that ask me to help create research plans that will answer their most pressing business questions.
- Executives who ask me to help them scope research and allocate resources; select, manage, and evaluate vendors; judge process rigor and output quality.
- People who ask me for qual and quant help when they need it.