Your entire organization will benefit when your key people learn how to avoid misinformation traps and get the trustworthy customer, competitor and market facts they need.
After conducting a thorough investigation, I will deliver a complete assessment of your organization’s knowledge-management standards and practices. It will tell you where you are doing well, where you need improvement, and where you need to be doing something entirely different than what you’re doing now. I will also examine the research you’ve been buying and tell you how you can get more value for the same money or less.
You and your gatekeepers don’t need to be research experts to upgrade your organization’s knowledge-management I.Q.
I will teach your key people:
How to tell good research from bad.
What questions to ask and how to evaluate the answers you get.
How to scope your research and allocate resources.
How to select, manage, and evaluate research vendors.
How to judge process rigor and output quality.
Your research will never be the same.